Role: Design, production, programming, and on-going maintenance.
Objective: Create a website to attract and entice 21-34 year-olds to apply to attend a national career conference and encourage their participation in future activities. Site included secure online conference registration.
Results: A site utilizing the concept of tarot cards that can help to determine an applicant’s
future. PLP received more than four times the expected applications,
resulting in a conference covered by the Wall Street
Journal and Los Angeles Times.
